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Customer Analytics Partners


Quantifying your relationships with customers is impossible. CLV is the next best option.
Relationships are hard to define and even harder to quantify because no two are the same. Relationships contain multitudes of feelings,...
CAP
2 min read


Unearthing the Untapped Potential: How Customer Lifetime Value Fuels Sustainable Growth
Imagine doubling your revenues without acquiring a single new customer. Sounds paradoxical, right? But what if we revealed the key that...
CAP
3 min read


Early warning: tracking a customer's falling lifetime value
An important use case for CLV is early indication of top customers beginning to disengage. This is especially meaningful for companies...
CAP
3 min read


Feeling lost in the weeds? Step outside and talk with your customers.
Today's post is a quick reminder that for workers steeped in fast-paced, data-driven companies, it's crucial to stay connected to and...
CAP
2 min read
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